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Latest cryptocurrency news > Cryptocurrency Exchanges > Will Bithumb’s Shift Boost Market Performance?
Cryptocurrency Exchanges

Will Bithumb’s Shift Boost Market Performance?

BH NEWS
Last updated: 22 April 2025 15:48
BH NEWS 1 year ago
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Bithumb, a leading cryptocurrency exchange based in South Korea, is embarking on a significant restructuring initiative as it gears up for a public offering. This strategic overhaul is designed to improve the company’s operational efficiency by differentiating its digital asset trading from other services. The restructuring is set to be implemented by July 31, 2025.

Contents
What Changes Are Being Made?How Will the New Structure Impact Business?

What Changes Are Being Made?

The restructuring plan will see Bithumb’s core trading services consolidated under a new entity called “Bithumb Korea.” This dedicated branch will focus purely on cryptocurrency transactions and is poised to be the focal point during the upcoming public offering, with aspirations to be listed on KOSDAQ, while a US NASDAQ listing remains a secondary option.

How Will the New Structure Impact Business?

Outside of the trading focus, non-exchange activities will be managed by a new organization termed “Bithumb A.” This division will explore innovative sectors such as venture capital, asset management, NFTs, and the metaverse. Additionally, Bithumb Investment will align with this entity to oversee strategic partnerships.

Bithumb A is anticipated to be pivotal in the company’s growth trajectory. The division aims to transition the focus of “Bithumb Partners” from NFTs and metaverse projects to conventional financial products, including stocks and bonds, fostering a more stable investment portfolio.

Officials at Bithumb are committed to integrating all financial marketing and investment efforts within Bithumb A, striving for a transparent and accountable organizational structure. This alignment is expected to enhance interactions with stakeholders globally.

Recent financial reports indicate that as of 2024, Bithumb has achieved an operating profit of 130.8 billion won, demonstrating a notable rebound from last year’s losses. This financial turnaround is regarded as a catalyst for the company’s ongoing transformation.

  • Bithumb will separate trading services from other operations.
  • A new entity, Bithumb Korea, will focus on cryptocurrency transactions.
  • Bithumb A will manage non-trading activities, including NFTs and venture capital.
  • The company aims for a listing on KOSDAQ with aspirations for NASDAQ.
  • Recent profits signal a positive shift in the company’s financial health.

As Bithumb embarks on this ambitious restructuring, the implications for the cryptocurrency market and investor confidence could be substantial, setting the stage for a new chapter in its operational narrative.

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