Catizen (CATI) marks its six-month anniversary as a thriving Tap-to-Earn (T2E) game on Telegram, celebrating substantial milestones and exceptional growth within this short span.
What Drives Catizen’s Popularity?
Recently, Catizen announced via X (formerly Twitter) that it had amassed 34 million players worldwide in just six months, with over 2 million actively engaging with the blockchain version of the game. This growth is a testament to Catizen’s appeal and strategic engagement methods.
In July, Catizen boasted around 25 million active users. Ricky Wong, co-founder of Pluto Studio, highlighted that these figures exclude bots. Wong elaborated on the mini app’s robust system for monitoring user activities, ensuring authentic player interaction by filtering out bots.
According to Wong, they meticulously track activities such as the number of users invited, cat merges, average cat levels, and blockchain interactions. If the invited users become inactive after a few weeks, the data is flagged as fake. This strategy has placed Catizen among the top mobile games globally and made it the highest-grossing T2E game on Telegram within half a year.
What’s Next for Catizen?
Catizen is set to complete Phase III of its roadmap this September, with Phase IV on the horizon. Additionally, its token, CATI, will launch on September 20th on exchanges like Biget and Bybit. The game’s motto, “Play for Airdrop, Heal the World,” continues to resonate strongly with its community, merging enjoyment with meaningful causes.
Key Achievements and Future Plans
– 34 million players worldwide
– Over 2 million blockchain game users
– 800,000 paying users with an ARPPU of $33
– 22.4% of Telegram Premium users are Catizen players
– Significant partnerships with Binance Labs and HashKey
Pluto has also forged key partnerships within the crypto space, including Binance Labs and HashKey, to drive further development and provide essential support for Catizen and its ecosystem. Binance Labs recently led an investment round for Catizen, while HashKey offers regulatory guidance and technical support.
Catizen’s impressive success in attracting a vast player base, coupled with bot-free engagement and high revenue, sets the stage for continued growth. With upcoming phases and partnerships, Catizen aims to introduce further innovations and opportunities for its users.
